DIRECTING, ART DIRECTING, ANIMATION

Starbucks Holiday GIF Campaign

Starbucks approached GIPHY with a campaign celebrating the return of their iconic holiday cups. We had the challenge of bringing their tagline, ‘Merry Coffee,’ to life through memorable, usable GIFs.

I wanted the creative to be premium holiday with contemporary fashions and decor. I also instructed the talent to express themselves in a playful and sometimes over-the-top style for ultimate shareability.

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Directing and art directing, Starbucks Holiday Campaign ↓

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Credits

Executive Producers: Arielle Martorana and Ben Loescher

Director + Art Director : Sazan Pasori

Producer: Stephanie Weber and Sepp Dasbach

Director of Photography: Chris Vavra

Second Camera: Yev Belilovksiy

Gaffer: Ethan Francis

Wardrobe: Niki Firanek

Hair & Makeup: Emily Zempel and Kayle Williams

Art Department: Ambar Navarro and Julian Petschek

Beverage Stylist: Cindy Epstein

Talent: Sashah Askari, Melody Peng, Deborah O'Brien, Havon Baraka, Emily Markoe, Ariel Brown, Chance Royce, Cammie Middleton

PA: Karine Bagoumian and Max Kleinman

Head of Sales, West: Adam Bauer

Director of Creative Strategy: Alix McAlpine

Account Manager: Lisa Colucci

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