In July 2015 I began working at Twitter as a Creative Strategy Coordinator on the Brand & Creative Studio team. My job has taken many forms; from producing content at live events to round-the-clock social strategy. Between my experiences in digital, social, and design, I feel confident in my ability to turnaround high quality content in a short amount of time.
Much of the work I've done revolves around demonstrating the power of the stories on Twitter and delivering that content to a number of teams with different needs and audiences. I've worked diligently to evolve and improve designed collateral and have executed several creative activations and experiences highlighting the the live nature of the the platform.
Personal // 3D + Motion
I've recently begun to explore the world of 3D design and motion graphics. I use Cinema 4D and Adobe After Effects to create dynamic scenes that consider unique applications of color, light, and movement. I look forward to learning more about 3D and motion, and realizing their full potential in my work.
Olio is one of my favorite studios to work with. When they tapped me for a copywriting opportunity with St. John's Family Farm, I was stoked. Throughout my childhood I raised chickens, so putting words to the experience was a real treat for me. Throughout the process I learned the labeling around our foods and farms is super inadequate. Farms that boast "free-range," often still don't let chickens live their best lives (and in turn produce their best eggs).
But St. John's Family Farm is one of the good guys, with straight up luxury conditions for their foods and their chickadees (and damn can you taste the difference). So, myself and the Olio team collaborated and created a whole new vocabulary to embody the St. John's hens lifestyle. I built on the concept of "nature-intended," and did my best to express how the eggs are equal parts ethical and delicious. Incredible teamwork here. Now distributed throughout The Bay Area! Get some the yolks are like, orange...! Yum.
In July 2016 I illustrated a portrait of Paralympian long jumper Elexis (Lex) Gillettefor a book centered around Nike's track & field athletes attending the Rio 2016 Olympics.
As a child, Gillette lost his sight due to recurring retina detachment, and is now known as the best totally blind American long and triple jumper in the nation's history. In his Paralympic class, all athletes are required to wear glasses or masks, so Nike worked with Lex to create eye gear that was just as sophisticated and poppin' as the rest of his sportswear.
In July 2014, I was hired as a copywriting intern by Hatch Design. Hatch was looking to internally rebrand and by the time I got on the scene, they already had some fresh designs for their website. I dove into the creative briefs, brand strategies, and client presentations in order write all of the site's case studies and got a crash course in branding while I was at it.
Big love for Hatch since they gave me a ton of chances to work on some cool brands with some cool people.
Polaroids // Photography
In January 2015, I began taking polaroid photographs. Here is a small gallery of some of the things I've seen since then.
Pigeons & Planes partnered with Beats 1 to create a series of four radio shows where they chatted with new artists, premiered new music, and updated fans and listeners on all things P&P.
P&P worked with a designer to create four pieces of artwork for each episode, but wanted dynamic motion assets for their social to promote the shows releases. I helped them out by creating 3D-style looping GIFs inspired by the original artwork.