ART DIRECTION, MOTION DESIGN
bubly Mixology GIFs
bubly approached GIPHY for a campaign centered around mixology; highlighting the sparkling water brand’s ability to double as a tasty mixer.
Myself and fellow Art Director, Tianna Harvey, wanted the GIFs to be both conversational as well as instructional. Thus, we created a collection of GIFs utilizing stop motion for quick recipes and drink-related greetings.
✷
&
Art direction and motion design, bubly Mixology Recipes ↓
Art direction and motion design, bubly Mixology Greetings ↓
✷
Credits
Executive Producers: Arielle Martorana and Ben Loescher
Producer: Marina Campana
Director: Natalie James
Art Directors: Tianna Harvey and Sazan Pasori
Director of Photography: Jon Na
Animators: Ambar Navarro and Ashley Arechiga
Drink Stylist: Alise Arato