3D & MOTION GRAPHICS
In an attempt to learn more about 3D character design and animating movement, I created an alien character and posted one of my animations to my Instagram page.
Shortly after posting this piece, Wieden + Kennedy reached out to me to use the asset in Instagram’s first-ever brand campaign. The campaign concept was “Get into what you love,” encouraging people to learn more about their favorite interests on Instagram. Directorial duo, BRTHR, executed the campaign across several commercials that aired on TV, Internet/New Media, and Cinema.
Instagram Commercial —
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3D and animation for Instragram Commercial ↓
The Process
Before creating “Sazanliens,” I did not know how to develop and animate a character in 3D. Through this creation, I learned about the wonderful world of 3D motion capture, motion capture data, physical dynamics, and more! I really enjoyed creating different universes and stylings for each iteration of the character.
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And Then
I started modeling the aliens after myself and my own interests and movements.
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At First
“Sazanliens” started out as a way to practice 3D character animation. I was inspired by polly pockets and lofi 3D cartoons.
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Other people started reaching out for commissions and “Sazaliens” in styles of their own. They’ve now graced the pages of books, appeared in commercials, the walls of art fairs, and screens everywhere.
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And Finally
3D illustration and animation for Sazaliens ↓
My Last Three Brain Cells…
…was the title of my original alien 3D animated artwork. I continued creating and animating different aliens for all sorts of occasions, and over the years they’ve taken many journeys of their own.
Sazaliens have appeared in print! Frame by Frame, a book by GIPHY Arts.
Sazaliens have been featured and displayed at The Other Art Fair.
Sazaliens have been commissioned for charitable causes over the years, including: For the Gworls, Apex for Youth, and the Wildlife Conservation Society.
